Social media is popular among many generations, so utilize it to your advantage. There are more exciting ways to use your social media feeds than simple posts and messages. It’s time to incorporate it in exciting and cost-effective ways. Here are the reasons to integrate social media and digital signs.
Provide Customers With More Information
Integrating social media and digital signs allows you to direct customers to your social media feeds. They can interact with and browse additional advertisements, photos, upcoming events, promotions, and company information.
Social media provides real-time updates your customers can like, share, and interact with, and you can watch this happen. Digital signs and social media create a match made in marketing heaven. It’s all the more reason to integrate this 2023 digital signage trend into your advertising plan.
Increase Company Followers
One of the best things about digital signs is how clearly they display your images, graphics, and videos. Proudly place any of your business’s social media handles on the signage to gain more followers. Incorporate QR codes and utilize trendy hashtags to increase your following and grab the interest of a wide audience.
Build Trust
Incorporating social media into your digital signs will show transparency and build customer trust. Clients can provide honest feedback on services and products that potential customers can read. Many individuals will turn to social media to view products before they purchase. They’re more likely to trust a business with a truthful and upfront social media feed. You can even display customer reviews on your digital signs.
Cost-Effective Digital Content
Creating social media accounts is free, and no business owner dislikes free marketing. Make the most of this free marketing opportunity by refreshing your digital signage with social media photos from customers and employees. It’s an excellent way to keep your content fresh and integrate social media. Ensure you filter the photos for inappropriate images or messages before posting.
Immediately increase engagement and excitement among your business and customers. That’s enough of a reason to integrate social media and digital signs. Incorporating relevant messages and images into your digital signs will show your clients their voices matter. There’s nothing to lose!