How Long Do Homes Stay on the Market in San Diego? Key Trends & Selling Strategies

In the dynamic real estate landscape of San Diego, understanding how long homes remain on the market is crucial for both buyers and sellers. The duration a property stays listed before securing a buyer—known as "days on the market" (DOM)—is a key indicator of market conditions—several factors, including pricing, property condition, seasonal trends, and economic conditions, influence DOM. Whether you’re looking to buy or sell, staying informed about San Diego’s housing trends can help you make strategic decisions.

San Diego Housing Market Overview

A recent report from Clover states that, as of early 2025, San Diego’s housing market has shown notable changes. The median home price was around $930,000 in late 2024, reflecting a steady rise in property values. Meanwhile, the average DOM increased to 32 days, up from 17 days the previous year. This shift suggests that properties take longer to sell than in the last hot markets (source).

What Affects the Days on Market in San Diego?

Several key factors impact how quickly a home sells in San Diego:

1. Pricing Strategy

Homes that are priced competitively tend to sell faster. Overpricing can result in extended DOM, while appropriately priced homes attract more immediate interest (source). Sellers who work with experienced real estate professionals can set the right price based on market conditions.

2. Property Condition & Curb Appeal

Homes in move-in-ready condition sell faster than those requiring significant repairs. Simple improvements like fresh paint, landscaping, and minor renovations can significantly increase buyer interest.

3. Market Supply & Demand

San Diego’s real estate market shifts between a seller’s and buyer’s markets, depending on housing inventory and interest rates. A limited supply of homes leads to faster sales, while increased available listings result in longer DOM.

4. Seasonal Fluctuations

While San Diego enjoys mild weather year-round, real estate activity peaks in spring and summer, leading to shorter DOM. In contrast, fall and winter months typically experience slower home sales.

Recent Market Trends in San Diego

Increase in DOM

Over 53% of homes in San Diego County remained on the market for over a month in mid-2024, reflecting an increase from the previous year (source). Rising mortgage rates and affordability concerns have contributed to this trend.

Price Adjustments

In August 2024, San Diego’s median listing price dropped by 9.1% to $999,000—a move aimed at attracting more buyers in a shifting market (source).

How Sellers Can Reduce Days on the Market

With San Diego’s real estate market evolving, sellers can take proactive steps to sell their homes faster:

• Price It Right: It is crucial to set a realistic listing price from the start. Overpriced homes tend to linger, while competitively priced properties generate quicker offers.

• Invest in Staging & Repairs: Homes with strong curb appeal, modern updates, and professional staging stand out. Small investments can lead to faster sales.

• Maximize Marketing Exposure: High-quality photos, virtual tours, and a strong online presence help homes sell faster.

• Be Flexible With Showings: Accommodating potential buyers with flexible showing times increases the likelihood of receiving offers quickly.

The Role of Economic Factors

Economic factors such as job growth, interest rates, and household income levels influence San Diego’s real estate market. A robust local economy supports homebuying activity, while economic uncertainty can lead to longer DOM (source).

Conclusion

Understanding DOM trends is essential for both buyers and sellers in San Diego. Pricing strategy, property condition, market demand, and seasonal timing all affect how quickly homes sell. Staying informed about pricing trends and buyer behavior will help sellers navigate changes effectively as the market shifts.

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