Effective Strategies for Restaurants to Boost Revenue and Thrive in Challenging Times

Despite what some commentators say, it’s unlikely that the restaurant industry will ever die. After all, people will always want to go out for a delicious meal. However, sometimes the industry goes through tough times, as is the case now. The coronavirus pandemic hit many industries pretty hard, but none as hard as restaurants. The good news is that things are beginning to bounce back. Restaurants can do plenty of things to compensate for some of that lost income. We’ll look at some of the most effective methods in this blog.

Get Smart About Supplies 

You’ll be spending a lot on ingredients and other supplies. The question is, are you smartly ordering your essential items? If you throw away food because it’s turned rotten or you have to take things off the menu because you’ve run out of ingredients, then there’s probably no. Use special software to stay on top of your inventory rather than just taking a casual approach to ordering. Remember, every penny counts!

Stop Giving Money to Third-Party Software Suppliers

It’s an excellent idea to make your dishes available for takeaway. Not everyone will always want to get dressed up and go to a restaurant. But they still may want to enjoy your delicious meals! The problem is that large companies take a large percentage of the total order cost. So rather than working with one of the giants, look at using a digital ordering system for restaurants that don’t take 30% of the order. By switching the system you use, you could significantly increase the amount of money you’re making. 

Sell Products On The Side 

Your dishes will make up the bulk of your orders. But they don’t have to make up all of your orders. It’s possible to sell products on the side; this can be a handy way to push your revenue in the right direction. What types of products you sell will depend on your restaurant. You could sell photographs taken of your customers, branded t-shirts, or even things like specialty hot sauce if that’s something you make in-house. 

Take Advantage Of Consumers’ Appetite For Takeout

San Diego's burgeoning preference for takeout presents a golden opportunity for local restaurants to boost their revenue streams significantly. With the modern consumer increasingly valuing convenience and efficiency, leveraging the takeout trend can be profitable for restaurant owners. By partnering with popular third-party delivery services, restaurants can reach an extensive customer base beyond their physical location limits, tapping into the growing demand for quick, hassle-free dining options.

Thanks to the amazing research by the team at Highland Cabinetry and their guidance to capitalize on this trend, eateries should optimize their online ordering systems, ensuring menu items are easily accessible and visually appealing on platforms. Additionally, implementing exclusive online promotions or bundle deals can entice customers to choose their establishment over competitors. Integrating loyalty programs for takeout customers can enhance retention and encourage repeat business. By aligning their operational strategies with consumer behavior, San Diego restaurants can meet the rising demand for takeout and significantly improve their revenue and market presence.

Outsource Your Marketing 

The more people there know about your restaurant, the more customers you’ll have. Even people who have been to and enjoyed your restaurant can forget about you if they’re not reminded occasionally. This is why your marketing is so important. If you don’t have time to manage this side of your business, consider outsourcing the job to a marketing company. They’ll be able to ensure plenty of eyeballs on your business!

Hosting Events

Finally, could you host events like weddings, birthday parties, and other celebrations? This isn’t just a moneymaker -- it can also be a lot of fun for you and your staff.

Subscribe to our newsletter and Explore insightful conversations on workplace culture, burnout, and leadership at the Breakfast Leadership Network, ranked Top 20 globally. Join us to thrive in the modern work environment.

Please stay connected with us! For more insights and valuable content, don't forget to check out the following resources:

- **Breakfast Leadership Show Podcast**: Tune in to our podcast and get inspired by leadership lessons and success stories from top industry leaders.

- **Breakfast Leadership YouTube Channel**: Subscribe to our YouTube channel for video content on leadership, personal development, and more.

- **Hire Michael D. Levitt to Speak**: Looking for a dynamic speaker for your next event? Hire Michael D. Levitt, the founder of Breakfast Leadership, to share his expertise and insights.

Follow us on LinkedIn for the latest updates. Remember to share this article with your network!